Pentax announces K10D a high-performance lens-interchangeable Digital SLR Camera with ten megapixels, shake reduction and weather-resistant body 
GOLDEN, CO. (September 13, 2006)…PENTAX Imaging Company announced today the PENTAX K10D digital SLR camera with 10.2 effective megapixels and a host of advanced technologies including a PENTAX-developed Shake Reduction (SR) system and a weather- resistant body.
Designed to deliver high-quality digital images and responsive operation for advanced photo enthusiasts, the K10D features an array of PENTAX innovations in image capture and camera functionality.
The most significant features in the K10D include:
· A PENTAX-developed Shake Reduction (SR) system that effectively offers a 2.5 to 4 stop advantage for sharp, blur-free images even under difficult shooting conditions, such as macro and telephoto photography or low light settings without a flash. The SR mechanism is designed to minimize camera shake by oscillating the CCD image sensor vertically and horizontally at high speed using magnetic force, while adjusting the speed of oscillation in proportion to the amount of camera shake detected by built-in sensors. As a result, the system does not require special anti-shake lenses and can be used with more than 24 million PENTAX lenses produced since 1964.*
· A newly-developed Pentax Real IMage Engine (PRIME) designed exclusively for PENTAX digital SLR cameras to produce well-balanced, true-to-life images. In order to meet the performance requirement in handling 10 megapixel data, PENTAX also incorporated a new high performance 22 bit A/D converter to quickly transfer images with accurate color tones and richer gradation from the CCD to the imaging engine.
· A new Dust Removal (DR) system incorporating PENTAX-original Special Protect (SP) coating to help keep the CCD surface dust-free, and a shift mechanism to shake dust off the CCD.
· A dependable dust-proof, weather-resistant body construction featuring 72 seals throughout the camera to allow photographers to continue shooting even in dusty or rainy environments.
*Lenses compatible with this mechanism are the PENTAX K-, KA-, KAF- and KAF2-mount lenses; screw-mount lenses (with an adapter); and 645- and 67-system lenses (with an adapter). Some functions may not be applicable with certain lenses.
“Advanced photographers will not find another 10 megapixel digital SLR that offers features such as a weather-resistant body, shake reduction, and great ergonomics, at any price, ” said Ned Bunnell , director of marketing, PENTAX Imaging Company. “With the K10D introduction, PENTAX is now able to offer digital SLRs for two important users - the first time SLR customer who can buy the K100D and now the K10D for the more advanced users.”
Along with the body, PENTAX announced a D-BG2 battery grip for exclusive use with the PENTAX K10D. This battery grip can be used in combination with the camera's rechargeable lithium-ion batteries to double the camera's battery life. With a vertical shutter-release button, preview lever, two control dials, AE-lock button and green button, the new battery grip makes vertical-position shooting simple and effortless. It also features the same dust-proof, weather-resistant construction as the K10D camera body.
The K10D body will ship by November 2006 for US $899.95, and as a kit with the DA 18-55mm lens for US $999.95. The D-BG2 Battery Grip will ship at the same time for less than US $190.00. The PENTAX DA 70mm lens will ship in October 2006 for less than US $600.00.
PENTAX Imaging Company is an innovative leader in the production of digital SLR and compact cameras, lenses, flash units, binoculars, scopes, eyepieces, mobile printers and scanners. For more than 80 years, PENTAX technology has developed durable, reliable products that meet the needs of consumers and businesses. With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of PENTAX of America, Inc.
High-quality image reproduction
The K10D features a large, high-performance 23.5mm x 15.7mm CCD with 10.2 effective megapixels as its image sensor, assuring the reproduction of true-to-life, rich-gradation images.
PENTAX-original Shake Reduction mechanism for blur-free images
The K10D is equipped with the exclusive, PENTAX-developed Shake Reduction (SR) system, which effectively reduces camera shake for sharp, blur-free images even under demanding shooting conditions, such as when using a telephoto lens, shooting in the dark or at night without supplementary flash illumination, or using extended exposures for sunset scenes. This innovative mechanism shifts the position of the CCD image sensor vertically and horizontally at high speed using magnetic force, while adjusting the shifting speed in proportion to the amount of camera shake detected by built-in sensors. It offers an outstanding compensation effect equivalent to 2.5 to 4 shutter-speed steps. As a result, it does not require special anti-shake lenses, and can be used with almost all existing PENTAX interchangeable lenses.*
* Lenses compatible with this mechanism are the PENTAX K-, KA-, KAF- and KAF2-mount lenses; screw-mount lenses (with an adapter); and 645- are 67-system lenses (with an adapter). Some functions may not be applicable with certain lenses.
Bright, clear viewfinder
Featuring a glass pentaprism, the K10D's viewfinder offers a 96-percent field of view and a 0.95-times magnification for easy viewing of the subject and effortless confirmation of focus and composition. Coupled with the acclaimed Natural-Bright-Matte II focusing screen, it delivers a large, bright subject image.
Auto sensitivity control up to ISO 1600
The K10D's auto sensitivity control function automatically sets the optimum sensitivity up to ISO 1600, based on such data as the subject's brightness level and the lens' focal length. Since this function allows the use of higher shutter speeds in poor lighting situations (such as indoor sports events and night scenes), it helps the photographer to effectively reduce camera shake and prevent blurred images. For specialized applications, the sensitivity can be set manually from ISO 100 to ISO 1600.
11-point wide-frame AF
The K10D's sophisticated SAFOX VIII autofocus system features 11 sensor points (with nine cross-type sensors positioned in the middle) to automatically focus on the subject with utmost precision, even when it is positioned off center. The in-focus sensor point is automatically superimposed in red in the viewfinder for at-a-glance confirmation.
Extra-large, wide-view LCD monitor
The K10D incorporates an extra-large 2.5 inch color LCD monitor on its back panel. Its wide-view design allows the photographer to check the monitor image from 140 degrees both vertically and horizontally, ensuring effortless image viewing even from a diagonal position. With approximately 210,000 pixels, it also offers digital zooming of playback images up to 20 times for easy confirmation of the image's focusing status and details.
Additional features:
- Choice of 16-segment multi-pattern metering, center-weighted metering and spot metering to accommodate various photographic applications
- High-rigidity stainless-steel chassis
- 32 custom functions to personalize camera operations
- Extended bracket function to capture three images of the same subject at different contrast, saturation, sharpness or white-balance levels
- Compatibility with conventional SD memory cards and newly introduced SDHC memory cards
- Choice of two preview functions (digital/optical)
- Simultaneous recording of RAW and JPEG images
- Manual fine adjustment of white balance
- Day-by-day folders to simplify the arrangement and search of recorded images
- Six built-in digital filters (Black-and-white, Sepia, Slim, Soft, Brightness and Color) for easy editing of recorded images
Pentax K10D Digital Camera Specification and Features |